Marketing and Insights Data Officer Ref: 60017

As part of our recruitment approach, internal candidates will receive priority consideration at the shortlisting stage.

About the Role 

This is an exciting time to join the University of Sussex. With ambitious growth targets, our market research, insights and data team helps colleagues make informed decisions that support the achievement of the strategic aims of Sussex 2035: Creating Progressive Futures – flourishing, sustainability and progress for the whole world.

This role will support marketing, recruitment and admissions to reach and attract potential students. Tracking our visibility in the market, benchmarking our performance against competitors, and supporting the teams to understand and interpret third party insights – your work will give colleagues the insights they need to achieve their goals.

As our Marketing and Insights Data Officer, you will help provide accurate information for marketing insight, campaign reporting and market research. Reporting to the Market Research Manager, you will work with the Senior Marketing and Insights Data Officer to provide analytical and operational support across market research, campaign evaluation and insight.

You will collect, collate and prepare marketing and campaign data from a range of systems, maintain accurate and complete datasets, and produce routine reports using agreed templates. You will also help prepare dashboards and summaries and assist with campaign tracking and reporting.

Working with colleagues across CEA and the wider University, you will answer straightforward questions, escalate queries where needed and suggest ways to improve processes. You will maintain information systems and records in line with data protection requirements.
 
 You will be expected to be involved in key University events, including Graduation, Open Days, registration and Clearing. Very occasional weekend working is required, with time off in lieu provided.

About you

You will have a good secondary education and at least one year’s experience in market research or data analytics for marketing roles. You will be able to collate and organise information into reports, dashboards or other pre-set templates, and use Microsoft Office confidently to manage your work.
 
You will bring effective planning and organisational skills, clear written and verbal communication, and the interpersonal skills to build rapport with colleagues and customers. You will be comfortable providing information and responding to questions.
 
You will be able to work flexibly within a small team and use your own initiative within defined tasks. You will assess routine problems, suggest practical solutions and manage your workload with guidance from the Market Research Manager.
 
Experience in a marketing or data support role, experience of higher education, and familiarity with analytics tools such as Power BI and GA4 are desirable.

About our Division

The CEA division is vital in contributing towards the success of Sussex. We work closely in partnership our academic schools and other learning institutions in the UK, and, Internationally to attract the very best students we can. 
 
Our ideas matter, that is why we work and advise on Institutional Growth Strategies to support the University in achieving positive outcomes. The life-long relationships with our global alumni and friends enable many of the gifts which allow Sussex’s research to flourish.

Please find further information regarding the division at Communications, Engagement and Advancement: University of Sussex.

Why work here

Our university is situated off the A27, next to the beautiful South Downs where you will enjoy everything that our 150-acre campus has to offer. We are accessible by public transport; Falmer train station is a five-minute walk to campus and several bus stops are located within campus. We also have dedicated cycling paths and encourage our staff to use these with our offering of a cycle to work scheme.  

Sussex is a renowned, multi-accredited, research-led International University and this is only possible because of the people that work here. Whether you are a member of Faculty, part of a Professional Services team or a Student, it’s our people that make us great and we want you to be part of that. 

Find out more about our reward and benefits package. 

Find out about our equality, diversity and inclusion. 

Further Key Information 

For informal enquiries, please contact the Director of Marketing Helen Merrills: H.Merrills@Sussex.ac.uk

The University of Sussex values the diversity of its staff and students, and we welcome applicants from all backgrounds.

Eligibility

Visa Sponsorship Queries: TBC

The University requires that work undertaken for the University is performed in the UK.